Floren Hotel

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Immerse yourself in the heart of Historic Center - Downtown at Floren Luxury Hotel. Savor a daily manager's reception, unwind with coffee/tea in the lobby, and enjoy a free breakfast buffet. With helpful concierge services and high-speed WiFi, this luxury hotel is perfect for your Italian getaway.

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Parking available
  • Free WiFi
  • Connecting rooms available
  • Air conditioning

Main amenities (12)

  • Daily housekeeping
  • Restaurant and bar/lounge
  • Valet parking
  • 24-hour room service
  • Coffee shop/cafe
  • 24-hour front desk
  • Coffee/tea in a common area
  • Air conditioning
  • Computer station
  • Snack bar/deli
  • Laundry service
  • Meeting room

Feel at home (6)

  • Connecting/adjoining rooms available
  • Private bathroom
  • Daily housekeeping
  • Coffee/tea maker
  • Blackout drapes/curtains
  • Elevator
The current price is $554
$628 total
includes taxes & fees
May 31 - Jun 1

Why we love this property

Dine & drink the day away
A restaurant, cafe, and bar serve up choice eats at this hotel. Free buffet breakfast and daily hosted evening meal round out the food scene.
Premium sleep comfort
Slumber on pillowtop mattresses with premium bedding and down comforters. Select from a pillow menu, then wake to turndown service and 24-hour room delights.
Historic luxury views
Sophisticated elegance meets captivating city vistas at this luxury hotel. Located in a historical district, the property offers an iconic city center backdrop.

Room options

Available filters for rooms
Showing 7 of 7 rooms

Classic Room

9.8 out of 10
Exceptional
(27 reviews)
  • 20 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

Smart Room

  • 17 sq m
  • 1 bedroom
  • Sleeps 1
  • 1 Queen Bed
  • Free WiFi

Deluxe Room

9.0 out of 10
Wonderful
(4 reviews)
  • 25 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

Junior Suite

9.2 out of 10
Wonderful
(5 reviews)
  • 30 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Sofa Bed
  • Free WiFi

Deluxe Suite

  • 40 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed
  • Free WiFi

Suite

  • 33 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed
  • Free WiFi

Deluxe Terrace

7.0 out of 10
Good
(2 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

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About the neighborhood

Map
17 Via Panzani, Florence, FI, 50123

What's nearby

  • Via de' Tornabuoni - 1 min walk - 0.1 km
  • Piazza di Santa Maria Novella - 2 min walk - 0.2 km
  • Basilica of Santa Maria Novella - 3 min walk - 0.3 km
  • Cathedral of Santa Maria del Fiore - 5 min walk - 0.5 km
  • Piazza del Duomo - 6 min walk - 0.6 km

Getting around

  • Florence Airport, Peretola (FLR) - 25 min drive
  • Florence (ZMS-Santa Maria Novella Train Station) - 5 min walk
  • Florence Santa Maria Novella Station - 6 min walk
  • Porta al Prato Station - 18 min walk
  • Unità Tram Stop - 3 min walk
  • Valfonda - Stazione Santa Maria Novella Tram Stop - 5 min walk
  • Alamanni - Stazione Santa Maria Novella Tram Stop - 6 min walk

Restaurants

  • ‪Starbucks - ‬1 min walk
  • ‪Lorenzo de'Medici - ‬2 min walk
  • ‪Cantinetta Antinori - ‬2 min walk
  • ‪giaogiao stazione firenze - ‬1 min walk
  • ‪Ciro & Sons - ‬2 min walk

About this property

Floren Hotel

When you stay at Floren Hotel, you'll be in a great location, within just a 10-minute walk of Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore. You can unwind with a drink at the bar/lounge, and the coffee shop/cafe is the perfect spot to grab a bite to eat. This luxurious hotel is also within just a 10-minute walk of Ponte Vecchio and Piazza del Duomo. The property is just a short walk to public transportation: Unità Tram Stop is 3 minutes and Valfonda - Stazione Santa Maria Novella Tram Stop is 5 minutes.

At a glance

DONE

Hotel size

    • 33 rooms
    • Arranged over 7 floors
DONE

Arriving/Leaving

    • Check-in start time: 3:00 PM; Check-in end time: anytime
    • Early check-in subject to availability
    • Minimum check-in age: 18
    • Check-out time is noon
    • Late check-out subject to availability
DONE

Special check-in instructions

    • Front desk staff will greet guests on arrival at the property
    • Information provided by the property may be translated using automated translation tools
DONE

Required at check-in

    • Credit card, debit card, or cash deposit required for incidental charges
    • Government-issued photo ID may be required
    • Minimum check-in age is 18
DONE

Pets

    • Pets not allowed
WIFI

Internet

    • Free WiFi in public areas
    • Free WiFi in rooms (speed: 100+ Mbps (good for 1–2 people or up to 6 devices))
LOCAL_PARKING

Parking

    • Onsite valet parking (EUR 60 per night; includes in/out privileges)
DONE

Other information

    • Smoke-free property

Property amenities

Food and drink

  • Free buffet breakfast each morning 7:00 AM–11:00 AM
  • Hosted evening meals daily for a surcharge
  • Restaurant
  • Bar/lounge
  • Coffee shop
  • Coffee/tea in a common area
  • Free daily reception
  • 24-hour room service
  • Snack bar/deli

Traveling with children

  • Bed rails

Working away

  • Meeting room
  • Computer station

Services

  • 24-hour front desk
  • Concierge services
  • Tour/ticket assistance
  • Dry cleaning/laundry services
  • Luggage storage
  • Multilingual staff
  • Porter/bellhop

Facilities

  • Built in 1200
  • Banquet hall
  • Traditional architecture

Accessibility

  • Braille/raised signage
  • Elevator
  • Elevator door width (inches): 29
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible registration desk height (inches): 35
  • Wheelchair-accessible restaurant
  • Bathroom emergency pull cord
  • Well-lit path to entrance
  • Stair-free path to entrance
  • Smooth flooring in public areas
  • Hardwood flooring in room

Room amenities

Be entertained

  • 43-inch Smart TV
  • Satellite TV channels

Home comfort

  • Air conditioning and heating
  • Minibar
  • Espresso maker
  • Electric kettle
  • Bathrobes and slippers

Sleep well

  • Pillow menu
  • Down comforter
  • Blackout drapes/curtains
  • Soundproofed rooms
  • Turndown service
  • Premium bedding
  • Pillowtop mattress

Freshen up

  • Private bathroom
  • Rainfall showerhead
  • Shower only
  • Bidet
  • Soap and shampoo
  • Hair dryer
  • Towels
  • Toothbrush and toothpaste (on request)
  • Toilet paper

Stay connected

  • Free WiFi (speed of 100+ Mbps (good for 1–2 people or up to 6 devices))
  • Smartphone with 4G data speed, unlimited free calls and unlimited data usage
  • Electrical adapters/chargers

Food and drink

  • Meal delivery service
  • Free bottled water

More

  • Daily housekeeping
  • In-room safe (laptop compatible)
  • Connecting/adjoining rooms available
  • Guidebooks/recommendations
  • Local maps
  • Restaurant dining guide

Fees & policies

Mandatory fees

You'll be asked to pay the following charges by the property at check-in or check-out. Fees may include applicable taxes:
  • A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

Optional extras

  • Early check-in can be arranged for an extra charge (subject to availability)
  • Late check-out can be arranged for an extra charge (subject to availability)
  • Hosted evening meal costs EUR 120

Children & extra beds

  • All guests, including children, must be present at check-in and show their government-issued photo ID card or passport

Parking

  • Valet parking costs EUR 60 per night with in/out privileges

Policies

This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room.
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation.
Guests can rest easy knowing there's a fire extinguisher on site.
This property accepts credit cards and cash.
Credit cards accepted: Visa, Mastercard, American Express, Diners Club
Cash transactions at this property cannot exceed EUR 5000, due to national regulations. For further details, please contact the property using information in the booking confirmation.

National rating

This property has received its official star rating from the local rating authority.

Also known as

Floren Hotel Hotel
Floren Luxury Hotel
Floren Hotel Florence
Floren Hotel Hotel Florence

Frequently asked questions

Does Floren Hotel offer free cancellation for a full refund?

Yes, Floren Hotel does have fully refundable room rates available to book on our site. If you’ve booked a fully refundable room rate, this can be cancelled up to a few days before check-in depending on the property's cancellation policy. Just make sure to check this property's cancellation policy for the exact terms and conditions.

Are pets allowed at Floren Hotel?

Sorry, pets aren't allowed.

Is parking offered on site at Floren Hotel?

Yes. Valet parking costs EUR 60 per night.

What are the check-in and check-out times at Floren Hotel?

Check-in start time: 3:00 PM; Check-in end time: anytime. There's a charge for early check-in (subject to availability). Check-out time is noon. Late check-out is available for a charge (subject to availability).

Are there restaurants at or near Floren Hotel?

Yes, there's an onsite restaurant.

What's the area around Floren Hotel like?

Floren Hotel is in Historic Centre of Florence, a short 3-minute walk from Unità Tram Stop and 5 minutes' walk from Cathedral of Santa Maria del Fiore.

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Reviews

Floren Hotel Reviews

9.4

Exceptional

9.8

Cleanliness

9.4

Amenities

9.8

Staff & service

9.4

Property conditions & facilities

Guest review summary

What guests liked

  • Breakfast was exceptional with a wide selection of options, including made-to-order cappuccino and healthy choices. (32 reviews)
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From real guest reviews summarized by AI.

Reviews

Verified

8/10 Very good

Great location very nice hotel!
Paolo, 3-night trip
Verified

10/10 Exceptional

Great location, friendly staffs and clean room:)
Trevor, 4-night trip
Verified

10/10 Exceptional

Beautiful property, excellent staff, and so convenient to the train station and other sites.
Sarah, 1-night trip
Verified

10/10 Exceptional

One well think hotel room, very new with one wonderful restaurant at value for money.
Paulo, 1-night trip
Verified

10/10 Exceptional

The hotel is perfectly positioned for moving about Florence. It was nicely renovated, well maintained and clean. The staff was cheerfully attentive and helpful. When we return, not if, the Floren will be our hotel. Cheers to the staff!
Ronald, 4-night trip
Verified

10/10 Exceptional

The welcome from Frederico on checking in, Pedro for my husband’s birthday and Freddie providing my husband with an espresso at 6AM before we left on our day trip. These are the wonderful experiences from Floren that really stood out for us. The hotel is clean, central and just so lovely!
Thuy, 13-night trip
Verified

10/10 Exceptional

Ivan at the restaurant was so helpful and accommodating. It made our stay even better. The hotel was perfect.
Robeidy, 2-night trip
Verified

10/10 Exceptional

Fantastic hotel, very close to train station and all sites. The staff was great, the room was quite large for European standards, and the breakfast was absolutely amazing. So many buffet options and complimentary a la carte options. We loved our stay. We loved staying here and would do so again.
Shabana, 2-night trip
Verified

10/10 Exceptional

Very comfortable and convenient to all the major sites in Florence.
Daniel, 3-night trip
Verified

8/10 Very good

Very nice staff and great breakfast. Clean and nice, rooms are small but nice.
Paula Sarah, 3-night trip
Verified

10/10 Exceptional

Amazing florence location. Beautiful hotel and great breakfast but also right by train station, duomo. Walkable to all!!!
Laura, 1-night trip
Verified

10/10 Exceptional

Great location and the staff was very nice
Curtis, 4-night trip
Verified

10/10 Exceptional

Staff was professional and friendly. Rooms were comfortable and clean.
Camille, 2-night trip
Verified

10/10 Exceptional

New hotel, excellent location, great service, good rooms
yamile, 3-night trip
Verified

10/10 Exceptional

Excellent hotel, great location and brilliant staff.
Neelima, 2-night trip
Verified

10/10 Exceptional

The cafe part of the hotel was lovely, the gelato donut and breakfast pastries were just amazing. Ana made a delicious espresso and delivered warm smiles. Very convenient, will definitely be back. I will be back! The Floren Hotel will be part of all future travel. Love Tola
Victoria, 2-night trip
Verified

10/10 Exceptional

Incredible property. The room was beautiful, great location and the staff was wonderful.
Jeffrey, 1-night trip
Verified

10/10 Exceptional

Excellent hotel, very helpful staff, clean & modern.
John, 2-night trip
Verified

10/10 Exceptional

Great service, great rooms, and close to everything. Highly recommend.
STANLEY, 3-night trip
Verified

10/10 Exceptional

It was in a great part of the city. Very walkable to most everything. Felt very safe and the hotel was beautiful. The staff went over and above to make sure our stay was comfortable. They are the real winners!!
ROBERT, 3-night trip
Verified

10/10 Exceptional

Very clean and comfortable with great service and a wonderful restaurant. We’ll be back next time we visit Florence.
Matthew, 4-night trip
Verified

6/10 Good

The lobby had a strange odor that seemed to be covered with a strong fragrance, which was sometimes uncomfortable. Occasionally, the same mix of odors was noticeable in the hallways and even in the room. The room itself was fine, though it stayed a bit too warm. The staff was friendly and did their best to assist, which helped make the stay easier overall.
Ruben, 4-night trip
Verified

10/10 Exceptional

The staff was incredibly helpful and attentive. A beautiful recently renovated hotel in a perfect location.
Claire, 5-night trip
Verified

8/10 Very good

Very nice place

It’s great place, rooms are on the small side but for a solo traveler that’s perfect. Breakfast is good, bathrooms very pleasant too. Everything was pretty good!
Matthew A., 3-night trip
Verified

10/10 Exceptional

Lovely hotel. Really enjoyed our stay. The hotel is recently renovated and is in excellent condition. Great breakfast, friendly and helpful staff.
Francisco, 2-night trip